A NEW ERA OF CR INDOOR FOOTBALL
In addition to their updated mission, the team decided to take on a re-brand of the organization to draw a clear and concise line that this is an entirely new group of owners and staff with the intention to be great stewards of the community, the best partners they can be for their sponsors, and to compete on the field and in the community in an effort to become the best local sports organization in Eastern Iowa.
The Logo ``WHY?``
The Bridge of Lions (pictured) was built in 1989 and united the Czech Village neighborhood with the eastern bank of the Cedar River and the NewBo (New Bohemia) district. Both neighborhoods were significantly impacted by the severe flood in 2008 but over the past ten years have seen a revitalization of storefronts, restaurants, and community centers.
With the local significance and history of Czech culture in Cedar Rapids, the organization took the name “River Kings” and saw an opportunity to connect the “four banks” created by the downtown, Kingston, Czech Village, and NewBo districts.
THE CEDAR RAPIDS RIVER KINGS
About the Designer
Brian Gundell is a graphic designer specializing in sports design with an emphasis on branding and identity development. His other passion is for type design and print work. Brian’s experience also includes designing for the web, on-screen graphics for television, retail space design, production art, and custom type design.
During his career, Brian has worked with both traditional agencies and specialty firms. He has also been fortunate enough to work with some of the most prominent athletic brands around the country including numerous NCAA teams, the Oklahoma City Thunder, the Arizona Diamondbacks, the Miami Dolphins, the Miami Marlins, Minor League Baseball, the University of Washington football team, the San Diego Padres, the San Francisco Giants, as well as brands such as Nike, Adidas, and Under Armour.